How much traffic do I need? <<Go Back To Quote Form

Want to be listed and recognized by the media as one of the top 500 sites on the Internet? If you answered yes, then you'll need at least 2,000,000 visitors a month. Let's get started

Sales are never guaranteed. Anyone promising you a certain number of sales is simply not telling you the truth. You can however make estimations.

Use this simple formula to estimate how many visitors you need to meet your sales/sign-up goals.

1. Figure out how many sales/sign-ups you want (quantity--not dollar value)
2. Assume a conversion rate of 1% as a baseline
   • A conversion is = to a visitor that becomes a customer or a sign-up.
   • A conversion rate is defined as number of actual sales divided by the number of site visitors in a given period). For example 2 sales per 100 visitors = 2% or a .02 conversion rate. By the way, though the industry says that .02% the average, conversion rates (above 1%) are achievable with the right marketing message and proper targeting. Keep tweaking your site content and offer until you get the conversion rate desired.

Once you have this info, plug your numbers into the equation below.

So as an example: To sell 200 items at a conversion rate of 1%

Number of visitors = 200/.01

The minimum number of visitors required = 20,000

Therefore, you would need at least 20,000 visitors (minimum) to get 200* sales, assuming that you can convert your visitors with a hot offer! The "right words" can convert the "right visitors" into paid customers. Please contact us for more info and ask for site copywriting help.

If your campaign doesn't give you the results you wanted, consider changing your site content to capture your audience's attention. Sometimes a single word can make a difference. Make the change and launch another campaign. Always test and retest to perfect your marketing. Remember, you can change your site url in mid-campaign from your account control panel.

*The numbers above are for illustrative purposes only. There are no guarantees that high traffic volume will generate any sales. Sales results are determined by many factors: The economy, visitor moods or needs, targeting level, season, culture, site appearance, price, value, language etc.

If you need additional help in launching an ad campaign (Example: show ads only in California, Florida, Texas, etc), please contact a consultant

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